ABOUT

Bart Chin : Creative Director, Brand Strategist, Designer, Builder & Innovator.

Bart’s work has been recently described as fresh, energetic and unique. He is known for his boundless positivity, and creative vision. While at Art Center he studied Product & Graphic Design and fell in love with California. This lead to a thriving and diverse career continuously learning to improve how products, environments, branding and people collide holistically to create memorable experiences. When approaching any space he is a triple threat with his open-mindedness, all encompassing design and build skills and talent to make people feel good.

* Kokoko is pronouced as "Ko-Core-Oh." It is the Japanese word for unifying heart, spirit, and mind.

Inspirations : Nature, simplicity, yoga, surfing, wanderlust, family, community, connection and helping others find continual flow on their hero’s journey of life.

Linkedin :

  • https://www.linkedin.com/in/bartchin

 

CLIENTS

  • CBRE - Rebrand concept pitch deck for revitalizing Anchorage Square in historic Fisherman’s Wharf - 2018 SF/CA

  • THIRDLOVE -  Transformed ThirdLove’s brand into their stunning new office headquarters. Interior and Workspace Design - "ThirdLove is one of the fastest growing retail consumer company's in the Bay Area." - 2018 SF/CA

  • LOLA - New test retail store in Fisherman's Wharf - 2018 SF/CA

  • 42 ACRES RETREAT & CO-WORKING SPACE - New headquarter's. Interior and Workspace Design - 2018 LONDON, ENGLAND

  • SKULL CANDY - Advanced Concept In-Store Design - 2017 PARK CITY, UT

  • TRUE & CO - New headquarter's in the heart of Union Square. Interior Design and Branded Environments - 2017 SF/CA

  • GOORIN BROS - Advised Founder and CEO Ben Goorin how to pioneer new ways to modernize his iconic brand store design and improve product visual storytelling and customer experience - 2017 SF/CA

  • AIRBNB - Environmental Design Execution for One Airbnb’s 2017 global 5000 person/employee conference - 2017 SF/CA

  • RUDD ESTATE - Napa Winery - Art Direction/Graphic Design - 2017 NAPA CA

  • STELLA & DOT - Retail Concept Lab at their new HQ - 2017 SF/CA

  • MINTED - Worked directly with CEO Mariam Nacify to design and launch their first brick and mortar test Concept Store/Retail Lab to Flagship - 2017 SF/CA

  • MAFIA BAGS - Nomadic Retail + Product Design Experience - 2017 SF/CA

  • TRUE & CO - Hired to work one-on-one with Michelle Lam, CEO, to pioneer True's retail customer lingerie experience that culminated in conceiving and executing a new nomadic retail program for TRUE & Co's "Try On Truck" and "Try On Tent" mobile showrooms. 2015 - 16 SF/CA

  • CATALYST - Art Directed the design and build of Catalyst's first trade show program, retail POP displays and brand lifestyle photography. Designs debuted at OR and CES. 2015 - 16

  • LULULEMON - Recruited to work with Founder and Chief of Innovation Chip Wilson as a creative visionary on how to elevate Lululemon’s retail game. This became the Store of the Future Project which was Lululemon's first retail brand reinvention in 13 years. Our first concept store launched in historic Meatpacking District in NYC. Soon after a new fleet was launched throughout North America and then globally. If you are in the Bay see one of the newest designs on Fourth St in Berkeley, CA 2011 - 14

  • OLD NAVY - As Old Navy's fixture guru, concepted and delivered new store fixture initiatives, roll outs, and RFP's to continuously re-invent and improve Old Navy's aging fleet. While at Old Navy was also selected to lead new retail innovation for Gap Inc brands : Athleta, Piperlime and Gap Generation (Gap Outlet for Asia). 2005 - 11 SF/CA

  • SPY OPTIC - As Art Director founded a design department that progressed Spy’s quirky brand DNA by infusing a more holistic design ethos and consistent identity system that was integrated into everything from the sunglass and goggle catalogs, product and lifestyle photography, advertising for surf, skate, snow, ski, motocross teams ... website, packaging, in store point of purchase, vehicles, fixtures, trade shows and headquarter’s campus design. 2002-04 CARLSBAD, CA

  • GAP - Brought on board to inspire and take on Gap Kid's first redesign in 30 years. Presented directly to CEO Mickey Drexler. Designed and built a multi-million dollar offsite test mock up store design that was approved in 6 months for full global new store design roll out. 1999-2001 SF/CA

  • BURTON SNOWBOARDS - As Associate Art Director, founded and lead Jager Di Paolo Kemp's first Branded Environments Team. Clients included, Burton Snowboards, Rock Shox, Eastpak, Petzl, Champion Paper, New Era Cap Company, Osram/Sylvania, Lake Champlain Chocolate Factory. 1996-99 BURLINGTON, VT

 

SERVICES

•  Multidisciplined and holistic design approach to creating new ideas and thinking.

• Establish and lead concept design labs for retail & customer experience innovation.

• Creating roadmap decks that present new brand vision, guiding principles, design and build timeline, budget and deliverables.

• Visual look and feel inspiration presentations.

• Hand drawn concept sketches to final computer layed out design schematics.

•  A-Team builder and Art Director with prototype and fixture display fabricators, interior and visual merchandising designers, autocad/sketchup renderers, architects, procurement, marketing, community, real estate developers and general contractors.

• Awesomeness

PROCESS

• Empathize, Immerse, Ideate, Create Secret Sauce, Prototype, Design, & Build.

QUOTES

“Vision is the art of seeing what is invisible to others.”
- Jonathan Swift

"Laugh. People visiting the studio often comment on how much we laugh. Since I’ve become aware of this, I use it as a barometer of how comfortably we are expressing ourselves."
- Bruce Mao

"Some of the most wonderful people are the ones who don't fit into boxes."                                                                                                                                    - Unknown Buddha

“It's not the daily increase but daily decrease. Hack away at the unessential.” - Bruce Lee

"Be humble, be simple, and bring joy to others."
- Saint Madeleine-Sophie Barat